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Senior Digital Loyalty Executive
Ashby Jenkins Recruitment
Greater London (Remote)
£30000 - £35000 per year
Permanent
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Job description
Salary: c.£30,000 - £35,000
Contract: Permanent
Location: Remote
Closing date: 20th August
Benefits: 26 days annual leave (rising with service) & option to buy more, generous pension contributions (matched 4% or 6%), HolidayPlus scheme, enhanced family leave, employee discounts, health cash plan, and more
We are delighted to be working with Barnardo’s to recruit a Senior Digital Loyalty Executive, an exciting opportunity to join one of the UK's leading children's charities and play a key role in delivering digital marketing and loyalty campaigns that drive income, customer engagement and long-term supporter value.
As part of this exciting role, you will lead on the planning, delivery and optimisation of digital loyalty campaigns across email and SMS channels, supporting both fundraising and retail objectives. You will manage customer and supporter journeys through Salesforce Marketing Cloud, develop automated lifecycle communications, analyse campaign performance and use data-driven insights to improve engagement, retention and income generation. Working collaboratively across fundraising, retail, data and digital teams, you will help deliver innovative digital experiences that maximise lifetime value and support Barnardo's ambitious growth plans.
To be successful as the Senior Digital Loyalty Executive, you will need:
Proven experience delivering successful digital and email marketing campaigns, with strong knowledge of customer or supporter engagement journeys
Experience using email marketing platforms such as Salesforce Marketing Cloud, Mailchimp, Dotdigital or similar marketing automation tools
Strong analytical skills with the ability to interpret campaign results, identify trends and make data-led recommendations for future activity
If you would like to discuss this role with us please email your CV to info@ashbyjenkinsrecruitment.co.uk or contact us and quote the reference 3048JP.
Ashby Jenkins Recruitment are a specialist charity recruitment agency, we use our extensive sector knowledge and experience to match candidates to the most suitable charity jobs. We are passionate about improving equality across the sector, you can read more about our commitment to diversity here.
We take a relationship-led approach to recruitment in the charity sector and partner with you as the leading charity recruitment agency.
If enough applications are received the charity reserve the right to end the application period sooner.
What you will do
As part of this exciting role, you will lead on the planning, delivery and optimisation of digital loyalty campaigns across email and SMS channels, supporting both fundraising and retail objectives. You will manage customer and supporter journeys through Salesforce Marketing Cloud, develop automated lifecycle communications, analyse campaign performance and use data-driven insights to improve engagement, retention and income generation. Working collaboratively across fundraising, retail, data and digital teams, you will help deliver innovative digital experiences that maximise lifetime value and support Barnardo's ambitious growth plans.
What success looks like
Proven experience delivering successful digital and email marketing campaigns, with strong knowledge of customer or supporter engagement journeys
Experience using email marketing platforms such as Salesforce Marketing Cloud, Mailchimp, Dotdigital or similar marketing automation tools
Strong analytical skills with the ability to interpret campaign results, identify trends and make data-led recommendations for future activity
Benefits
26 days annual leave (rising with service) & option to buy more, generous pension contributions (matched 4% or 6%), HolidayPlus scheme, enhanced family leave, employee discounts, health cash plan, and more
About the company
Home & Hybrid shows the working arrangement and verification date before candidates apply to Ashby Jenkins Recruitment.
